Soho Chance

We want to give emerging entrepreneurs and creatives an opportunity to get a new project off the ground. Soho Chance is an annual award that gives people the chance to work with our teams, in one of six areas, to launch a business, creative idea, interior design project, home or beauty product

Three chefs laughing as they're cooking in a kitchen

Soho Chance opportunities

What you get


- The opportunity to take up residency in a small, fully-fitted restaurant rent-free for six months

- Up to £10,000 for specialist equipment and alterations to the interior design

- Mentoring from Soho House experts to develop your business

- Access to the Soho House supplier network to receive goods and services at highly preferential rates


What we expect from you


To apply for Soho Chance:

- A minimum six-month commitment 

- 10% of top-line revenue paid as commission to Soho House

- The ability to cover all other business costs (e.g. business rates, staffing, payment systems, PR and marketing, maintenance, insurance, etc)

- Six-month P&L and concept document submitted with your application

What you get


- The opportunity to design a homeware product or concept to be put into production and retailed on Soho Home; anything from a piece of furniture, to artwork, tableware, textiles or something completely new

- Mentoring from our product design team to bring your idea to life, from concept to production and sale

- Marketing and launch of your design on our platforms: Soho Home, the SH.APP, and social media

- We pay you a percentage of the RRP on the sale of your product


What we expect from you


To apply for Soho Chance:

- Commitment to see the project through from concept to production. The suggested time commitment is approximately one afternoon spent with our team every two weeks on design, production, commercial, marketing, and ecommerce

Approximate timeline: three months for the concept, sampling and development; six months for production, shipping to warehouse and shoot

- The winner must agree to an exclusivity clause, confirming their designs are new, have not retailed elsewhere, and will not do so for six months after launching on Soho Home

- Inspiration board, sketches and concept document submitted with your application

- Mutual agreement on commercial terms (to be discussed)

What you get


- The opportunity to design a bedroom for a new House or a Studio location

- Mentoring and support from our in-house design team to take you through each stage of the design process.

- Access to our in-house sample library

- Access to photos of the completed project for your portfolio

- Content on our platforms to showcase your design: Soho House, the SH.APP, and social media

- The winner will receive a design fee to reflect the scope of the work and size of the project


What we expect from you


To apply for Soho Chance:

- Commitment to see the project through from design to completion. The suggested time commitment is approximately one afternoon a week with the team for the first three months to complete concept, schematic and detail design. Regular input during the construction and procurement process as and when required. Approximately one to two hours a month for 12 months.

- Maximum three-page concept document and mood board to be submitted with your application

- Commitment to our supplier code of conduct

- Sustainable and eco-friendly designs are encouraged

What you get


- The opportunity to create a wellbeing product or concept with Soho Skin; this could be anything that promotes a healthy, balanced lifestyle. From supplements to an at-home cryotherapy tool, we’re looking for ideas that are going to make people’s lives better.

- Mentoring from our team to bring your idea to life, from concept to production and sale

- Marketing and launch of your design on our platforms: Soho Home, the SH.APP, and social media

- We pay you a percentage of the RRP on the sale of your product


What we expect from you


To apply for Soho Chance:

- Commitment to see the project through from concept to production. The suggested time commitment is approximately one afternoon spent with our team every two weeks on product, commercial, marketing, and ecommerce
Approximate timeline: three months for the concept, sampling and development; six months for production, shipping to warehouse and shoot

- The winner must agree to an exclusivity clause, confirming their products are new, have not retailed elsewhere, and will not do so for six months after launching with Soho Skin

- Inspiration board, sketches and concept document submitted with your application

- Mutual agreement on commercial terms (to be discussed)

What you get


- Get your new food or drink product into Soho House: on the menus, behind the bar, and in front of our members. We’re looking for innovative, early-stage ideas that have the potential to be disruptive in the food and drinks industry; the next plant-based bar snack, vegan staple alternative or unexpected flavour

- Mentoring and advice from our team to help with your business, as well as access to our supplier and delivery networks

- Our platforms to showcase your product: in the Houses, on our menus, plus content on the SH.APP, and social media

- To be agreed with the winner: we give you a percentage of the RRP on the sale of your product, or purchase your product at an agreed rate


What we expect from you


To apply for Soho Chance:

- You already have a new food or drink product that you’re about to launch or have just launched – Soho Chance provides the platform and network to help make it a success

- Products that are responsibly sourced and sustainably produced preferred

- Brand concept document, manufacturing information and suggested serving submitted with application – we may request product samples for the judging panel to try

What you get


- An opportunity to launch a new content idea with our creative team; this could be a podcast recorded in our House Studio, a live event series at the Houses or something else you’ve thought of but not brought to life yet

- We will work with you to develop your concept, help with potential guests from our global membership, provide recording space and production assistance

- Our platforms to launch your idea: sohohouse.com, the SH.APP, and social media

- The winner will also receive a set day rate for their time


What we expect from you


To apply for Soho Chance:

- You’ve got a content or event idea that would benefit from the support of the Soho House creative team

- Commitment to see the project through from concept to production, the suggested time commitment is approximately one afternoon spent with our team every two weeks

- Concept document and any additional supporting evidence for your idea submitted with your application

What you get


- The opportunity to take up residency in a small, fully-fitted, co-branded cafe rent-free for six months

- Mentoring from Soho House experts to develop your business

- Access to the Soho House supplier network to receive goods and services at highly preferential rates

- All other business costs (e.g. business rates, staffing, payment systems, PR and marketing, maintenance, insurance, etc)


- A salary


 

What we expect from you


To apply for Soho Chance:

- A minimum six-month commitment 

- Initial 6 month revenue paid to Soho House during the period we cover all costs. To be reviewed at the end of the 6 month period. 

- Six-month P&L and concept document submitted with your application



 

Applications for this category close on July 30.

What you get


- Use of our infrastructure and experience; Soho House will provide mentoring and other support from concept to launch

- Content on our platforms to showcase your idea to our members around the world

- Physical or digital space for your business, concept or product

Man sat on chair looking into a camera display
Woman stood by the window in a stylish room

Soho Chance is an opportunity for anyone who is just starting out, or starting again, and we prioritise ideas that have a positive impact, social or environmental. Applications are open to everyone, members and non-members. The deadline for submissions is Friday 9 July and Friday 30 July for the Restaurant Takeover and Soho Home Studio Coffee Shop, Chelsea opportunities.

Opportunities are awarded once a year in September, and the winners will be decided by a panel of experts from the creative industries.

Soho Chance is launching in the UK only this year. Opportunities across North America, Europe, Asia and the rest of the world are coming soon.

Have a question about Soho Chance?

An opportunity to work with Soho House to launch a business, creative concept, product or interior design project. Soho Chance is an annual award, with six opportunities on offer.

1. Restaurant takeover; six months in one of our spaces
2. Create a homeware concept for Soho Home
3. Interior design for one of our Houses or Studios
4. Launch a skincare or wellbeing product with Soho Skin
5. Put a consumer food or drink product on our menus
6. Start a podcast or new content idea with our creative team
7. Soho Home Studio Coffee Shop, Chelsea

Submit your application by Friday 9 July 2021. You can select the opportunity you’re applying for when you begin.

Soho Chance is open to everyone, members and non-members. Applications are open to people based in the UK only this year.
 
The opportunities are aimed at people who are just starting out, or starting again. We want to give people the chance to start something new or take an early-stage concept to the next level. We prioritise ideas that have a positive impact, social or environmental, and encourage submissions from applicants from underrepresented or lower-socioeconomic backgrounds.

Everyone is welcome to apply, but we think Soho Chance is best suited to help someone who is at an early stage with their career, business or creative idea.

For opportunities 1 (restaurant takeover) and 5 (put a consumer food or drink product on our menus), we’re looking for submissions from people who already have a business or product ready to launch, or launched.

Opportunities are awarded once a year and the winners will be decided by a panel of experts from the creative industries. You will be contacted following the application deadline if your idea has been shortlisted. Soho Chance opportunities will be awarded in September 2021.

If you have any further questions, please contact sohochance@sohohouse.com

These Terms and Conditions (“Terms”) govern your submission of a concept or business idea (the "Submission") for Soho Chance ("Soho Chance"). Soho Chance is run by Soho House UK Limited ("Soho House") and is governed by the Terms, as outlined below. By submitting your application, you acknowledge and agree that you have read and understand the Terms below including all links to other terms and conditions contained herein which are incorporated into and form part of these Terms and agree to abide by the Terms at all times. These Terms will continue to apply if you are chosen as a Soho Chance winner and will be supplemented by additional terms specifically relating to your Soho Chance opportunity, which will be sent to Soho Chance winners once the contest has closed. All references to “you” and “your” shall refer to you as the submitter to Soho Chance.

1. Soho Chance Guidelines:
•  You must be a UK resident and at least 18 years of age to enter a Submission
•  All Submissions must be the original work of you without restriction from any third party
•  All Submissions must be submitted via the Soho House website on https://www.sohohouse.com/house-foundations/soho-chance
•  Once an application has been submitted, it is considered to be in final form and no revised or future drafts will be eligible for consideration unless Soho House contacts the applicant and request additional information to support the Submission
•  In order to be eligible for consideration in the contest, Submissions must be received by Friday 9 July 2021.
•  The Soho House Prize winners will be announced in September 2021.

2. Miscellaneous:
•  Each Soho Chance winner consent to Soho House and its affiliates and representatives using any and or all of its Submission to be used worldwide in any content, for promotional purposes, advertising, inclusion on our websites, social media and digital channels (the “Digital Properties”) as well as in print and hard copy publications as solely determined by Soho House and its affiliates and representatives on a perpetual basis.
•  Soho House reserves the right to select a Soho Chance winner at Soho House’s sole and complete discretion.
•  Soho House reserves the right to change or modify the Terms at any time and without prior notice or to terminate the contest without penalty.
•  Each  Soho Chance winner hereby grants to Soho House and our affiliates a non-exclusive, worldwide, royalty-free, perpetual, license in the intellectual property rights in Its Submission to (a) reproduce the content for the purposes of carrying out our business; (b) include images of the content or reproduce the content for promotional, marketing, and social media purposes across all ours and our affiliates' channels whether print, digital or online
•  You agree to apply with all applicable laws and regulations with respect of your Submission and you represent and warrant that your Submission will not (a) infringe upon any intellectual property right of Soho House or any third party and that you have received consent to include any third- party intellectual property which may be feature, visible, or identifiable in your Submission; or (b) contain any content or information that is unlawful, fraudulent, libelous, defamatory, or otherwise objectionable, or contains any personal contact information or other personal information identifying any third party, who has not explicitly consented to its inclusion in your Submission in accordance with applicable UK data protection laws.
•  To the extent permitted by applicable law, Soho House’s entire liability with respect to any Submission under contract or tort is limited to £10.00. Soho House shall not be liable to you for any special, consequential, incidental, punitive or indirect damages arising from or related to the Submission regardless of any notice of the possibility of such damages. Notwithstanding, the foregoing, nothing in this paragraph is intended to limit exclude any rights or obligations which cannot be excluded as a matter of law. 
•  You agree to indemnify and hold harmless Soho House and all affiliates, assigns, employees, directors, agents, representatives, and successors from any and all claims (i) alleging infringement of any third- party rights with respect to a Submission, (ii) any breach by you of applicable law related to a Submission; and (iii) arising as a result of, or in connection with your failure to comply with these Terms
•  Soho House will use the personal information you provide to Soho House in connection with these Terms in accordance with our Privacy Policy which can be found at: https://www.sohohouse.com/terms-and-policies/privacy-policy
•  In the event of any dispute between you and Soho House concerning these Terms, the laws of England will apply. If you wish to take court proceedings against Soho House, you should do so within England.