The Ned NoMad: New York’s newest members’ club is now open
A members-only rooftop terrace, 167 bedrooms and a Cecconi’s restaurant – inside a new vision for American glamour
Tuesday 28 June 2022 By Anastasiia Fedorova
The wait is finally over: The Ned NoMad, in the heart of Manhattan, opened its doors last week. Combining refined style, grand ambition and meaningful urban history, it’s primed to become the new talk-of-the-town destination.
The Ned NoMad is built upon the city’s heritage of flawless style, grand gestures, and insatiable hunger for the absolute best. That’s why we love New York so much: its marble corridors and penthouse views, a perfect setting to raise a glass to the rise and fall of the hero. But this summer, we give you the rise and rise – following up on the success of its British counterpart, let us take you on a tour around the hottest new club in town.
The Ned NoMad is located in the Johnston Building, which dates back to 1903 – a cinematic limestone-faced landmark decorated with Beaux Arts motifs. The architectural features were instrumental to the inspiration behind the interiors by the Soho House Design team. The space previously housed the NoMad Hotel, but is now transformed into a 12-storey playground with 167 bedrooms, a Ned’s Club for members, and a Cecconi’s restaurant.
If we had to pick one feature deemed to become truly iconic? The rooftop bar and terrace in the a`shadow of the Empire State Building, serving House food and drinks with a view of the city’s skyline. It’s here you’ll also find the club’s Broadway Dome, which is available to members for private dining.
The members’ experience is at the heart of The Ned NoMad. A fundamental difference from other Manhattan establishments is a range of spaces that are designed for members to relax, connect, work, indulge, and have a place that caters to all the needs of the fast-paced life in the city – yet feels like an escape.
Ned’s Club is a space for eating and drinking on the first floor, with a bar and atrium, plus a stage for live music. The Library is a members-only workspace by day and a bar by night. And The Magic Room is a members-only event space on the second floor, with interiors inspired by 1930s cabaret clubs and an outdoor terrace for cocktails and late-night conversations.
Ned’s Club membership provides access to members’ spaces including The Dining Room, the roof terrace of Ned’s Club Upstairs, The Library, The Magic Room, and the mezzanine at Little Ned. You also get access to members’ events and Ned’s Club globally.
Ned’s Club membership is separate to Soho House membership, but Soho House members can apply for Ned’s Club membership at a reduced rate. Bedroom bookings and Cecconi’s restaurant are open to the public. Ned members enjoy preferred bedroom rates at The Ned and are able to reserve tables at Cecconi’s NoMad.
The interior and design
In line with Soho House Design’s signature style, expect a great atmosphere, lush textures and refined details. Read: dark marble, jewel-toned velvets, Murano glass, and mahogany wood. Classic yet contemporary, obscenely comfortable, effortless enough – all the boxes ticked.
The Ned NoMad has 167 bedrooms over 10 floors, available in categories ranging from cosy crash pads to suites with studies and studio apartments. Designed with a nod to 1920s glamour, the rooms come with extra comfy beds, rugs over wooden floors, plush furniture, and Cowshed products. Book one of the Broadway or Rotunda Suites for spectacular views of the city. Bedrooms are open to the public and can be booked without Ned’s Club membership.
The food and drink
The Dining Room is a sophisticated, wood-panelled restaurant with stained-glass windows and a menu boasting American classics, as well as flambé and grilled specialities. The Little Ned offers classic bar food from caviar to burgers and salads. And, of course, there’s the world-renowned Northern Italian favourite, Cecconi’s, for wood-fired pizzas, spaghetti with lobster, and a perfect selection of wines. Let’s not forget the cocktail selection: Rosé Spritz, Picantes and Espresso Martinis for all your lazy afternoons and long nights.
The art collection
The Ned NoMad art collection includes more than 150 works, with a curatorial premise of A Different Century, inspired by the building’s history and the original owner, Caroline A Johnston. The collection asks what ‘a different century’ might have looked like had women, queer people and people of colour taken their rightful place in the cultural landscape. The collection questions what representation means now, and back then. Artists include: Laurie Simmons, Kambui Olujimi, Marilyn Minter, Zoe Buckman, Ilana Savdie, Rachel Jones, Issy Wood, Christopher Myers, Hank Willis Thomas, and Joseph Kosuth.