Everything that went down at Soho House Festival 2024
As the sun shone over Gunnersbury Park in west London, we welcomed members for a day of dancing, eating and drinking
Friday 5 July 2024 By Chloe Lawrance
The annual Soho House Festival, supported by Porsche and Amazon, returned this week, bringing with it plenty of sunshine. Members showed up in their best festival wear, gathering in west London’s Gunnersbury Park for a day of live music, comedy, and unlimited food and drink.
From memorable sets by Jessie Ware and Chaka Khan, to pop-ups from Berenjak and Wright Bros – via the Beauty Tent’s glitter makeovers, hair styling and nail treatments – read on to discover all the highlights from this year’s event.
The performances
On the Main Stage, Future Utopia and Good Neighbours performed ahead of Sophie Ellis-Bextor, whose set included a mixture of fan favourites – including ‘Murder On The Dancefloor’, of course – and feel-good covers, including Madonna’s ‘Like A Prayer’. Later in the afternoon, DJ Spoony was joined by his Garage Classical Orchestra, getting the crowd up and dancing ahead of Chaka Khan’s impressive performance. Finally, headliner Jessie Ware took to the stage as the sun set over the festival site.
On the Park Stage, performances by band Soft Launch and spoken word artist Dan Whitlam were followed by Kenya Grace, whose dance-filled set gathered big crowds. Grace’s performance – which included her huge hit ‘Strangers’ – was followed by sets from dance music legends The Blessed Madonna and 2ManyDJs.
Over at the House Heroes tent, members were treated to comedy from up-and-coming acts, as well as big names like Katherine Ryan, Stephen Bailey and Harriet Kemsley. As the evening progressed, the tent took on a life of its own as a hub for members to party, dancing to high-energy sets from Super K, DJ Fat Tony and Manny Norté to round out the day.
The food and drink
As always, the festival’s food and drink offering was a hit with members, with pop-ups from the likes of Berenjak, Wright Bros, Breddos Tacos, Big Mum’s Samosas, and more. This year, one of the major highlights was Disney+’s The Bear food truck, in collaboration with Mob Kitchen, which saw the team serving up beef brisket-filled doughnuts inspired by the show.
Alongside member favourites including Dirty Burgers, Cecconi’s Pizza Bar and Pen Yen, we also welcomed the return of the Soho House barbecue, complete with a seafood spread of fresh lobster, prawns and scallops, plus lots of salads and sides.
Sweet-toothed members were kept happy with Little Moons, Häagen-Dazs and Peppersmith finding a spot around the festival site, as well as Basque Cheesecake, Bears Ice Cream Company, Crosstown Doughnuts, and more.
Patrón returned to the festival with Picantes, Palomas and Tommy’s Margaritas at its Hacienda Bar, while St-Germain served St-Germain Spritzes. Tanqueray No.TEN also offered a cocktail menu curated in collaboration with Passing Fancies. Across the site, Moët & Chandon, Woodford Reserve, Double Dutch, Rock Angel and Peroni also kept members refreshed, with Water Junkie, Nespresso and Grind coffee on hand to offer additional pick-me-ups throughout the day.
Elsewhere around the festival
Just like last year, members looking to relax headed to the Beauty Tent in partnership with Moët & Chandon, where the team offered festival glitter makeovers, hair styling and treatments with Briogeo, as well as express manicures with The GelBottle Inc. The Cowshed team were also on hand for mini massages, while Lancaster Beauty handed out SPF to keep guests protected all day long. In the Porsche Visionaries tent, members took part in a flower headdress-making workshop. Nearby, they could also play games to win prizes at the Hunter Boots pop-up, get a tarot card reading or spend some time at the mini fun fair, complete with bumper cars and a Ferris wheel.
Our friends and partners
A special thanks to our friends of the festival:
● YouTube
● ITV
● Publicis Groupe UK
● M&C Saatchi Merlin
● Astus Group
● DTRE
● Disney+
● PXC
● Sky
● T2
● Metro
Visit the events page to find out what’s coming up at our Houses around the world